The real estate industry is stuck in outdated ways. We expect far too much from our most valuable professionals and in result leave them feeling stuck and hopeless. The agent is now completing most, if not all, of the sales process from start to finish. Industry professionals feel overwhelmed as it’s next to impossible toContinue reading “Welcome to The Property Platform”
Tag Archives: Real Estate Business
What Real Estate Does Right
Technology innovators trying to disrupt the real estate industry have come and gone with no success. Not only did they lack impact but many missed the mark completely. These tech corporations aren’t real estate professionals and we have seen this in their approach. What they lacked was a strong understanding of our industry. This hasContinue reading “What Real Estate Does Right”
Letting go of Real Estate’s Old Ways
Elements of the traditional real estate business model continue to be used in modern sales businesses. While many key aspects of our industry have remained unchanged, there are countless things we need to let go of. Many of which are hindering our ability as an industry to increase real estate efficiencies. With existing and emergingContinue reading “Letting go of Real Estate’s Old Ways”